Augustine Fernandez - Going Digital

What does it mean to be a content creator?

‍A content creator is a person who creates and develops media products, including content. Content creation can be as simple as creating a published blog or online video, or it can include the development of websites and games. In the age of YouTube, TikTok, Reels, and video blogging, content creators are in high demand. As a content creator, you can find your talent in music, video, writing, or even art. You will be creating media content that can be posted online and then viewed by millions of people.

‍How to get started as a content creator?

‍To get started as a content creator, there are a few options. Here are some tips on how to find the right avenue for you:

• Make a video blog. Using sites like YouTube and Vimeo, along with open-source editing software, you can make a professional-looking video that is your own. These sites have also become abundant with people looking for content creators, so your channel will likely have viewers almost immediately.

• Create online content. You can create articles that are original to you and post them on sites like Hubpages. These sites allow your posts to be viewed by a wide range of people, and you can create a lot of content without having to go through the process of uploading it all at once.

• On Facebook and other social networks. This is a great way to promote your work, especially if you write or create videos regularly. You can also use these networks to promote your work if you want to.

• On TikTok. You should consider this a social network, as you will regularly submit your videos and other media works to it.

‍Benefits of becoming a content creator

‍The benefits of being a content creator are many. The list could go on and on, but I will list the main ones here:

• You can make money. Expect to make money from your content creation and be able to generate some additional income by selling it on sites like Amazon. You can also make money from advertising on your own website and by setting up your own blog.

• Paid sponsorships. If you have a YouTube, TikTok, Instagram, or Facebook account, you could make money through paid sponsorships and creator funds. You can also set up your own sponsorships on your blog or website. In exchange for writing a review of their product or service, the company would pay you to write an article about it.

• Creator funds. Bigger sites like YouTube, Instagram Reels, TikTok, and Vimeo have what are called "creator funds" that let you get back some of the money that other users make from your content. The amount you will make from these creator funds depends on the number of views that your videos get.

‍How do you choose what content to create?

‍There are a couple of key factors that you should consider when considering what media to create.

‍What type of content do you want to create?

There are so many unique creative outlets for people to choose from, and each one will have its own audience. You should decide on your niche and focus on making content that will appeal to this niche. You can also specialize in one kind of media. On YouTube, you might have a channel focusing on video blogging, while another could focus on drawing.

‍Marketability.

If you want to make money from your content creation, you will have to consider whether or not there is a market for the type of content that you want to create. This can be done by looking at similar creators and their audiences. Are they making any money? How much? What do they do differently than you?

How can we use media to create social influence?

‍Creating content can be risky. Media will be used to make an impression, whether good or bad. You should be well versed with the internet and aware of what people will discuss or try to change the conversation. The internet is a place for people to talk about things, such as politics or personalities. The best way to spread your message about something is by attempting to do the opposite of what people are talking about. This is done by creating content that counters what others are talking about or by creating content that was not talked about in the first place.

‍How do we use our social media influence responsibly?

‍There is a lot of responsibility that comes with being a content creator. You need to be aware of your audience and the amount of influence that you have over them. You should have a good grip on how you will respond to comments, track the types of people commenting on your posts, and decide what kind of content you will present to your audience. This can be all too powerful and is something that we need to be aware of when using social media. Lastly, just has fun and be your authentic self. You never know who is watching or who you are inspiring. Your content matters.

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